MedCompass - Operations
Unite scientific information to deliver tailored HCP engagement
MedCompass is a unique system which predicts scientific need and recommends the highest priority, content and method for MSLs engage KOLs and Sites. And it enables new metrics and KPIs to determine higher influence. This empowers MSLs to drive engagement in the therapeutic areas that matter.
Artificial intelligence contextualises the needs of each individual KOL, with concrete interests and preferred channels. Real-time data from multiple sources (including prescription data) creates dynamic target lists, expressing when thought leaders should be prioritised. The system personalises the route-map and pinpoints the opportunities for actions.
MSLs are empowered to go beyond the KOLs and the information sources they already know, and take a more intelligent approach to the entire landscape, especially important in launch therapies with little prior knowledge.
MedCompass is the perfect companion for medical teams who want to gain an upper hand.